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Fashion Shine through 2018 in the newest Pantone Color of the Year

Jan. 3, 2018
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Each year, in anticipation for the upcoming new year, Pantone announces the “Pantone Color of the Year”. According to Laurie Pressman, Vice President of the Pantone Color Institute, “The Pantone Color of the Year has come to mean so much more than ‘what’s trending’ in the world of design; it’s truly a reflection of what’s needed in our world today.”

Following that sentiment, Pantone believes that in 2018, the world is in need of Ultra Violet—or, at least, what the color symbolizes. This blue-based purple hue is meant to suggest the endless possibilities that lie in the cosmos, and the mystery and enigma of the galaxy. Its associations with mysticism and spirituality are also noted, as well as its ties to musical geniuses Jimi Hendrix and Prince. 

If your closet has some room for suggestion, there’s no color authority more prestigious than Pantone itself. In celebration of the possibilities ahead of us in 2018, let a little UV light into your life!

I can’t think of a more perfect way to channel Ultra Violet in the harsh winter months than in the Faux Fur Longline Coat by Forever 21. The coat features a satin lining and front slanted pockets, and is made in sizes small, medium, and large. (If your size is unavailable, alternatives to consider are this more blue-toned jacket from Missguided or this more pink-toned coat from Miracle Eye.)

The Plisse Pleated Shopper Tote Bag from Urban Outfitters is for those days when you just have too much to carry. The bag is 17 inches by 17 inches, with a 10-inch handle drop—perfect for carrying your books or even a few groceries. Take note of its slightly bohemian vibe, mini accordion pleats, and satin finish.

Pick up this comfy ASOS CURVE Oversized Chunky Sweater and pair it with your favorite jeans. (I might wear this sweater with a pair of black denim overalls, but personally, I’m just having an overalls moment.) This piece is especially suggested for those who tend not to wear much color, as a chunky sweater can be worn effortlessly and casually. This sweater is made in sizes 14 through 28 and is also available in ASOS TALL in sizes 0 through 16.

Make a bold statement by wearing a touch of Ultra Violet on your feet with the STATE PUMP Purple Satin by Intentionally Blank. Wear them to a party, on a date, or to even the playing field with your friends who are are few inches taller than you. These pumps have a 3.75 inch heel and an elastic slingback ankle strap, and they're available in sizes 6 through 10. 

Bonus: Have you ever tried matching your lip color to your shoes? If 2018 is your year to try it, pick up the limited-edition Ultra Violet Liquid Lipstick by Butter LONDON!

The Samara Ruffle Sleeve Tie Back Shift Dress from Boohoo allows you to make a statement while still remaining nice and warm. This long-sleeved, ruffle-y dream is only available in sizes 4 and 6. Pair with a thick pair of black tights or leggings to protect your legs from the cold, with heels in either black or a matching cool-toned purple.

If you’re looking to hop aboard the matching two-piece set trend, consider the Ponte Long Sleeve Crop Raglan and Ponte Mid-Length Pencil Skirt from American Apparel, both in Shadow Purple. This set is versatile enough to dress up or down with proper shoes and accessories and the pieces can also easily be worn separately. The top is available in sizes extra-small through large, and the skirt is available in sizes extra-small through extra-large.